Design
NOVA
A specialty coffee identity and campaign system built around warmth, optimism, and everyday rituals.
Notes
Contribution
Brand identity, packaging, art direction, and campaign design.
Context
A New Zealand specialty coffee concept designed to make everyday coffee rituals feel brighter and more open.
Making notes
- Developed the NOVA identity and visual language.
- Applied the system across packaging, point-of-sale, and campaign touchpoints.
- Built a set of product and advertising visuals for a cohesive launch story.
Image archive
11 / Images
Horizontal / Campaign
03 / Images
Vertical / Posters & Social
08 / Images
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